EDO scored every celebrity appearance in non-entertainment ad airings during Super Bowl LV and ranked them based on the Search Engagement each celebrity name generated. Search Engagement is EDO’s proprietary measure of the increase in online search activity driven by a TV ad in the minutes immediately following the ad airing. EDO also measured the
Search Engagement for every brand that aired an ad during the game.
Love is in the air! Two couples stole the hearts of viewers and the top four spots in our ranking of Super Bowl LV celebrity ad appearances this year. Fiancés Gwen Stefani (#1) and Blake Shelton (#2) won the game after fellow Voice judge Adam Levine set them up in a humorous ad from T-Mobile.
And in an impressive showing for Cheetos, all three celebrities featured in the ad including couple Ashton Kutcher (#3) and Mila Kunis (#4), plus singer Shaggy (#7), ranked in the top 10 most engaging celebrity appearances in Super Bowl LV ads.
Nick Jonas’ (#8) partnership with
Dexcom paid off for the brand as Dexcom’s ad also
won our Super Bowl Ad Ranking. Jonas drove over 10x the search of the median Super Bowl LV celebrity appearance. Similarly, the powerful ad from
Jeep featuring
Bruce Springsteen (#6) was a strong move for the brand as Springsteen’s appearance and
the Jeep spot each ranked in their respective top 10 lists for driving Search Engagement.
Of note: Super Bowl advertisers were feeling the groove this year as singers made up seven of the top 10 celebrity ad appearances for a variety of brands, including Stefani (#1) and Shelton (#2) for T-Mobile, John Travolta (#5) for Scotts & Miracle-Gro, Springsteen (#6) for Jeep, Shaggy (#7) for Cheetos, Jonas (#8) for Dexcom, and Cardi B (#10) for Uber Eats.
Another slightly more feathered singer was also a hit as Big Bird became one of the best-ranking character appearance in this year’s Super Bowl ads, coming in 34th overall as part of Sesame Workshop’s partnership with DoorDash to promote ordering local.
All celebrity appearances during Super Bowl LV ads ranked by Search Engagement Index (SEI), with the median performing in-game Super Bowl celebrity ad appearance indexed to 100 in order to easily compare the relative impact of each celebrity appearance on online search activity. The data included in this ranker is preliminary, and is subject to slight adjustments based on EDO's final Super Bowl LV analysis.
1
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
2
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
3
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
4
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
5
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
6
Bruce Springsteen drives his Jeep through middle America to urge the country to come together on common ground and "ReUnite America"120 Secs
•
9:39 PM
•
Q4 9-31 TB
Bruce Springsteen drives his Jeep through middle America to urge the country to come together on common ground and "ReUnite America"120 Secs
•
9:39 PM
•
Q4 9-31 TB
7
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
Mila Kunis gets caught orange-handed stealing husband Ashton Kutcher's Cheetos while Shaggy sings a new rendition of his hit song "Wasn't Me"60 Secs
•
9:14 PM
•
Q3 9-31 TB
8
Nick Jonas promotes Dexcom G6, a smartphone alternative to diabetes finger pricks30 Secs
•
7:17 PM
•
Q1 3-7 TB
Nick Jonas promotes Dexcom G6, a smartphone alternative to diabetes finger pricks30 Secs
•
7:17 PM
•
Q1 3-7 TB
9
Tide helps revive a Jason Alexander hoodie after many dirty experiences60 Secs
•
7:57 PM
•
Q2 3-14 TB
Tide helps revive a Jason Alexander hoodie after many dirty experiences60 Secs
•
7:57 PM
•
Q2 3-14 TB
10
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
11
Michael B. Jordan stars as the perfect new vessel for Amazon's Alexa60 Secs
•
10:06 PM
•
Q4 9-31 TB
Michael B. Jordan stars as the perfect new vessel for Amazon's Alexa60 Secs
•
10:06 PM
•
Q4 9-31 TB
12
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
13
Candace and Tony Romo take things to the max with their Skechers Max Cushioning15 Secs
•
7:30 PM
•
Q2 3-7 TB
Candace and Tony Romo take things to the max with their Skechers Max Cushioning15 Secs
•
7:30 PM
•
Q2 3-7 TB
14
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
15
Michael B. Jordan stars as the perfect new vessel for Amazon's Alexa30 Secs
•
10:15 PM
•
Post-Game
Michael B. Jordan stars as the perfect new vessel for Amazon's Alexa30 Secs
•
10:15 PM
•
Post-Game
16
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
17
Lil Nas X shows how Logitech's devices help creators defy logic to create the future60 Secs
•
6:47 PM
•
Q1 0-0
Lil Nas X shows how Logitech's devices help creators defy logic to create the future60 Secs
•
6:47 PM
•
Q1 0-0
18
A woman uses Squarespace to escape the office life and launch her new business as "9 to 5" by Dolly Parton plays30 Secs
•
9:15 PM
•
Q3 9-31 TB
A woman uses Squarespace to escape the office life and launch her new business as "9 to 5" by Dolly Parton plays30 Secs
•
9:15 PM
•
Q3 9-31 TB
19
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
20
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
8:51 PM
•
Q3 9-21 TB
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
8:51 PM
•
Q3 9-21 TB
21
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
22
Edgar Scissorhands (Timothée Chalamet), son of Edward Scissorhands, has issues with everyday activities until hands-free Super Cruise in the Cadillac Lyriq lets him drive on his own60 Secs
•
9:29 PM
•
Q4 9-31 TB
Edgar Scissorhands (Timothée Chalamet), son of Edward Scissorhands, has issues with everyday activities until hands-free Super Cruise in the Cadillac Lyriq lets him drive on his own60 Secs
•
9:29 PM
•
Q4 9-31 TB
23
Professional athletes' winning moments are played alongside regular happy moments with a Michelob Ultra to an instrumental of "Can I Kick It?"60 Secs
•
9:00 PM
•
Q3 9-28 TB
Professional athletes' winning moments are played alongside regular happy moments with a Michelob Ultra to an instrumental of "Can I Kick It?"60 Secs
•
9:00 PM
•
Q3 9-28 TB
24
John Cena enjoys a colorful drive with Mountain Dew Major Melon and announces a million-dollar contest30 Secs
•
7:16 PM
•
Q1 3-7 TB
John Cena enjoys a colorful drive with Mountain Dew Major Melon and announces a million-dollar contest30 Secs
•
7:16 PM
•
Q1 3-7 TB
25
Tracy Morgan and Joey Bosa show a couple why it's important to be sure, not "pretty sure," that you're able to buy a house in this ad for Rocket Mortgage60 Secs
•
9:05 PM
•
Q3 9-28 TB
Tracy Morgan and Joey Bosa show a couple why it's important to be sure, not "pretty sure," that you're able to buy a house in this ad for Rocket Mortgage60 Secs
•
9:05 PM
•
Q3 9-28 TB
26
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
27
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
28
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
29
Fairy Godmayo Amy Schumer helps make dinner better with Hellman's Mayo30 Secs
•
7:49 PM
•
Q2 3-14 TB
Fairy Godmayo Amy Schumer helps make dinner better with Hellman's Mayo30 Secs
•
7:49 PM
•
Q2 3-14 TB
30
Travis Kelce joins Anthony Anderson's family for a flag football game, streamed to their family at home with T-Mobile's 5G60 Secs
•
8:59 PM
•
Q3 9-28 TB
Travis Kelce joins Anthony Anderson's family for a flag football game, streamed to their family at home with T-Mobile's 5G60 Secs
•
8:59 PM
•
Q3 9-28 TB
31
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
32
Real and fictional stars encounter a crack in the ice during their expedition up Paramount Mountain in this promo for Paramount+20 Secs
•
7:50 PM
•
Q2 3-14 TB
Real and fictional stars encounter a crack in the ice during their expedition up Paramount Mountain in this promo for Paramount+20 Secs
•
7:50 PM
•
Q2 3-14 TB
33
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
34
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
35
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
36
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
37
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
Wayne and Garth from Wayne's World promote eating locally for Uber Eats with the help of subliminal messaging and a cameo from Cardi B60 Secs
•
8:52 PM
•
Q3 9-21 TB
38
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
39
Toyota tells the touching story of Paralympic swimmer Jessica Long as part of its "Start Your Impossible" campaign60 Secs
•
7:48 PM
•
Q2 3-14 TB
Toyota tells the touching story of Paralympic swimmer Jessica Long as part of its "Start Your Impossible" campaign60 Secs
•
7:48 PM
•
Q2 3-14 TB
40
Serena Williams gets in a workout with her Nintendo Switch30 Secs
•
6:18 PM
•
Pre-Kick
Serena Williams gets in a workout with her Nintendo Switch30 Secs
•
6:18 PM
•
Pre-Kick
41
Jennifer Aniston promotes Aveeno daily moisturizer15 Secs
•
10:36 PM
•
Post-Game
Jennifer Aniston promotes Aveeno daily moisturizer15 Secs
•
10:36 PM
•
Post-Game
42
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
43
Don Cheadle points out how Michelob Ultra Organic Seltzer is real, unlike the celebrity look-alikes featured in the ad60 Secs
•
9:48 PM
•
Q4 9-31 TB
Don Cheadle points out how Michelob Ultra Organic Seltzer is real, unlike the celebrity look-alikes featured in the ad60 Secs
•
9:48 PM
•
Q4 9-31 TB
44
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
45
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
46
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
47
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
48
Daniel Levy and others apologize with M&Ms30 Secs
•
6:46 PM
•
Q1 0-0
Daniel Levy and others apologize with M&Ms30 Secs
•
6:46 PM
•
Q1 0-0
49
Travis Kelce joins Anthony Anderson's family for a flag football game, streamed to their family at home with T-Mobile's 5G60 Secs
•
8:59 PM
•
Q3 9-28 TB
Travis Kelce joins Anthony Anderson's family for a flag football game, streamed to their family at home with T-Mobile's 5G60 Secs
•
8:59 PM
•
Q3 9-28 TB
50
Tracy Morgan and Joey Bosa show a couple why it's important to be sure, not "pretty sure," that you're able to buy a house in this ad for Rocket Mortgage60 Secs
•
9:05 PM
•
Q3 9-28 TB
Tracy Morgan and Joey Bosa show a couple why it's important to be sure, not "pretty sure," that you're able to buy a house in this ad for Rocket Mortgage60 Secs
•
9:05 PM
•
Q3 9-28 TB
51
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
Adam Levine plays matchmaker for Gwen Stefani and Blake Shelton after a spotty video call leads to a misunderstanding in this ad for T-Mobile's 5G service60 Secs
•
8:03 PM
•
Q2 6-14 TB
52
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
53
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
54
Edgar Scissorhands (Timothée Chalamet), son of Edward Scissorhands, has issues with everyday activities until hands-free Super Cruise in the Cadillac Lyriq lets him drive on his own60 Secs
•
9:29 PM
•
Q4 9-31 TB
Edgar Scissorhands (Timothée Chalamet), son of Edward Scissorhands, has issues with everyday activities until hands-free Super Cruise in the Cadillac Lyriq lets him drive on his own60 Secs
•
9:29 PM
•
Q4 9-31 TB
55
Four miniature cowboys played by Maya Rudolph are on a mission to buy one special pair of cowboy boots, promoting Klarna's option to pay in four small payments30 Secs
•
9:50 PM
•
Q4 9-31 TB
Four miniature cowboys played by Maya Rudolph are on a mission to buy one special pair of cowboy boots, promoting Klarna's option to pay in four small payments30 Secs
•
9:50 PM
•
Q4 9-31 TB
56
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
57
Candace and Tony Romo take things to the max with their Skechers Max Cushioning15 Secs
•
7:30 PM
•
Q2 3-7 TB
Candace and Tony Romo take things to the max with their Skechers Max Cushioning15 Secs
•
7:30 PM
•
Q2 3-7 TB
58
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
7:18 PM
•
Q1 3-7 TB
59
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
60
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
10:35 PM
•
Post-Game
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
10:35 PM
•
Post-Game
61
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
62
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
63
Jimmy John's invades the turf of mobster Tony Bolognavich (played by Brad Garrett), the King of Cold Cuts30 Secs
•
8:03 PM
•
Q2 6-14 TB
Jimmy John's invades the turf of mobster Tony Bolognavich (played by Brad Garrett), the King of Cold Cuts30 Secs
•
8:03 PM
•
Q2 6-14 TB
64
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
Daveed Diggs and the cast of Sesame Street get food from their neighborhood with DoorDash60 Secs
•
6:53 PM
•
Q1 0-0
65
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
66
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
67
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
68
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
69
Kerry Washington promotes the hydrating power of Neutrogena's Hydro Boost15 Secs
•
10:15 PM
•
Post-Game
Kerry Washington promotes the hydrating power of Neutrogena's Hydro Boost15 Secs
•
10:15 PM
•
Post-Game
70
Professional athletes' winning moments are played alongside regular happy moments with a Michelob Ultra to an instrumental of "Can I Kick It?"60 Secs
•
9:00 PM
•
Q3 9-28 TB
Professional athletes' winning moments are played alongside regular happy moments with a Michelob Ultra to an instrumental of "Can I Kick It?"60 Secs
•
9:00 PM
•
Q3 9-28 TB
71
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
8:51 PM
•
Q3 9-21 TB
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
8:51 PM
•
Q3 9-21 TB
72
Real and fictional stars encounter rough conditions climbing Paramount Mountain in this promo for Paramount+30 Secs
•
7:03 PM
•
Q1 3-0 KC
Real and fictional stars encounter rough conditions climbing Paramount Mountain in this promo for Paramount+30 Secs
•
7:03 PM
•
Q1 3-0 KC
73
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
74
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:14 PM
•
Post-Game
75
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
76
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
Aaron Rodgers, Patrick Mahomes and Jake from State Farm meet their commercial stand-ins played by Paul Rudd and Drake30 Secs
•
10:30 PM
•
Post-Game
77
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
78
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
Post Malone, Cedric the Entertainer, the Bud Light Knight and other brand legends help get Bud Light back on shelves60 Secs
•
7:12 PM
•
Q1 3-7 TB
79
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
80
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
81
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
Will Ferrell loops Awkwafina and Kenan Thompson into his mission to beat Norway's use of electric vehicles with the help of GM and its Ultium battery60 Secs
•
7:02 PM
•
Q1 3-0 KC
82
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
83
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
84
Craig Robinson plays Pac-Man with his Pizza Hut $10 Tastemaker30 Secs
•
6:16 PM
•
Pre-Kick
Craig Robinson plays Pac-Man with his Pizza Hut $10 Tastemaker30 Secs
•
6:16 PM
•
Pre-Kick
85
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
Tracy Morgan, Dave Bautista, and Liza Koshy show how Rocket Mortgage helps you be sure - not "pretty sure" - you can afford a house60 Secs
•
7:37 PM
•
Q2 3-7 TB
86
Timbaland shows how IBM's hybrid cloud service helps make data and apps work in unexpected harmony30 Secs
•
6:09 PM
•
Pre-Kick
Timbaland shows how IBM's hybrid cloud service helps make data and apps work in unexpected harmony30 Secs
•
6:09 PM
•
Pre-Kick
87
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
88
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
89
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
90
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
10:35 PM
•
Post-Game
An animated Samuel L. Jackson hypes up Verizon's 5G for gaming on the go60 Secs
•
10:35 PM
•
Post-Game
91
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
92
Real and fictional stars encounter a crack in the ice during their expedition up Paramount Mountain in this promo for Paramount+20 Secs
•
7:50 PM
•
Q2 3-14 TB
Real and fictional stars encounter a crack in the ice during their expedition up Paramount Mountain in this promo for Paramount+20 Secs
•
7:50 PM
•
Q2 3-14 TB
93
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
94
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
Guaranteed Rate showcases the stories of athletes who overcame incredible challenges by believing in themselves, just like the brand can help dreamers achieve their goal of owning a home60 Secs
•
10:07 PM
•
Q4 9-31 TB
95
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
Martha Stewart, John Travolta, Ella Travolta, Carl Weathers, Leslie David Baker, Kyle Busch, and Emma Lovewell enjoy their yards, plugging a Scotts and Miracle-Gro sweepstakes45 Secs
•
7:29 PM
•
Q2 3-7 TB
96
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
97
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
98
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
99
Progressive's Dr. Rick lectures his audience about how to un-become your parents and bundle home and auto insurance30 Secs
•
6:08 PM
•
Pre-Kick
Progressive's Dr. Rick lectures his audience about how to un-become your parents and bundle home and auto insurance30 Secs
•
6:08 PM
•
Pre-Kick
100
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
Real and fictional stars reach the summit of Paramount Mountain to find Patrick Stewart in this promo for Paramount+60 Secs
•
8:17 PM
•
Halftime 6-21 TB
101
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
Doritos 3D Crunch help Matthew McConaughey go from #FlatMatthew to a fuller 3D life60 Secs
•
7:01 PM
•
Q1 3-0 KC
102
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
103
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
Lil Baby, Chris Joslin, and Nadeshot embrace the hustle that gets you to the spotlight with Rockstar Energy30 Secs
•
6:29 PM
•
Pre-Kick
104
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
105
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0
Real and fictional stars embark on an expedition up Paramount Mountain in this promo for Paramount+30 Secs
•
6:48 PM
•
Q1 0-0