Know What Works

EDO measures the actual actions viewers take in response to TV ads, so you can optimize media placements and creative to engage consumers and drive sales.

Insights To Action

EDO’s reliable, investment-grade data measures consumer actions and what drives them to shop, allowing marketers to show the effectiveness of high-value media placements and tv ad campaigns, and inform future investment decisions. Align your stakeholders on how to best spend your advertising dollars to confidently achieve business goals. Then, optimize performance efficiently and effectively through channel, creative, and format.
Actions Speak Louder Than Words
EDO captures the moment when consumers shift from passive perception to active engagement.
Learn From Your Competitors - and How To Beat Them
The experience of all your competitors- visible to you and embedded in EDO’s models.
Right Message, Right Audience, Right Placement
Optimize across linear and streaming TV for the smartest, most predictive indicator of sales and market share.

What's Unique About EDO?

EDO unlocks the predictive powers of behavior so you can buy revenue, not reach.

Who We Serve

EDO is proud to work with many of the world’s leading marketing, research, and creative professionals. Here are just a few of our clients.

CenturyFox
Camelot
Canvas
Espn
Ibm
Kia
Mediahub
Nissan
Stx
Taylormade
Tracfone
Turner
UOFP
Universal
ViacomCbs
Wb
Att
NbcUniversal
RoyalCaribbean
SharkNinja
Toyota

Come Join Us

Join our team and solve marketing’s most pressing measurement and data analytics problems.

WE'RE HIRING

Want to see how it works?

Get the analytics you’ve always wanted.

REQUEST A DEMO